As a restaurant owner, you want to increase your sales. To Increase your sales, you need to sell more. A great way to sell more is to have repeat customers. A=B=C. According to Food Service Warehouse, frequent guests only account for about 15% of your customer base, but that 15% provides about one-third of your revenue. Getting those frequent customers can be a challenge, but if you follow these time-tested ideas, it won’t be as hard as you think.
Our Town, a program developed by Michael Plummer is a prime example of finding a target niche to start with: newcomers. Try
Source: Menu Drive