This is a compilation of posts from the blogs of the Murata building tenants. For BF TechCelerator specific posts, please click here.

  1. The Importance of Social Media Marketing

    by AQuigley Leave a Comment

    The importance of social media marketing in foodservice has sky rocketed, reaching new heights out in the web galaxy. Don Fox places the social media universe on a spectrum; “one end being the forum that it provides for meaningful communication with current and prospective customers, and the other being the use of the social media universe for advertising and promotion”. Both of these channels stay current and up-to-date with prospects that want to know more about the brand and service they are buying. Since we live in a knowledgeable era where there is a substantial amount of information at our …read more

  2. NFL Fans Love Football Seasonal Promotions

    by AQuigley Leave a Comment

    Everyone knows this Nation Football League season almost became a led zeppelin. In knowing that, Buffalo Wild Wings started a petition called “Save Our Season” for their Facebook fans. Their key interest in lobbying to end the NFL season lock-out significantly gathered social networking traffic, and gained interest from their audience by targeting what their interest are. More than 45,000 people joined the Buffalo Wild Wings petition, and since the beginning of the season they are “honoring” their pledge to give away six wings every game day in September to every fan that signed the petition. Kathy Benning, executive vice …read more

  3. Celebrate Holiday with Your Customers!

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    The festive season is fast approaching since October. Restaurants are gearing up for their most profitable period of the year. Holiday is when people are likely to try out new places, especially for office meals and parties. With this opportunity coming up, you should put your festive marketing plan into action. Here are five tips on how to make the most out of restaurant marketing in the Holiday season!